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Clal Insurance Selects the Aternity Frontline Performance Intelligence Platform

Insurance Leader Adopts Aternity as Collaborative Component of IT Infrastructure Fueling Next-Generation of End-User Experience Management

Boston, MA — January 16, 2008 — Aternity Inc., the leader in frontline performance intelligence for Global 1000 enterprises, today announced that Clal Insurance Enterprises Holdings, Ltd., has selected the Aternity platform to ensure a consistent end-user experience with its business-critical applications, with immediate emphasis on stock trading applications. With Aternity, Clal Insurance is embracing a next-generation approach to end-user experience management. Only Aternity can bridge the visibility gap between IT management awareness of the end user experience and the impact it has upon business performance. Clal, which manages more than $21 billion in assets, is Israel’s largest and most profitable provider of insurance, pensions, and finance. "In addition to our market leadership in the insurance sector, Clal Insurance is one of Israel’s most respected non-banking financial institutions," said Hanoch Ben-David, CTO of Clal Insurance. “We rely on seamless performance from our stock trading and other mission-critical applications so that we can continually deliver record results for our clients. Prior to evaluating Aternity, we thought it would be virtually impossible to accurately measure and respond to millisecond delays in the performance and usage of these applications as they pertain to the end user experience.”

By injecting Aternity into the core of its IT infrastructure, Clal Insurance gains comprehensive performance awareness of its frontline users’ experience and how they are interacting with these applications. The company will also benefit from Aternity’s preemptive problem detection, and isolation of application performance problems, enabling IT to proactively fix issues before impacting the productivity of Clal’s frontline users. And, because Aternity delivers sophisticated real-time analytic capabilities, Clal Insurance will have complete transparency into the correlation between how end-user experience impacts business results. "Based upon extensive due diligence, the Aternity platform demonstrated its ability to deliver the critical business information we need to swiftly identify problems so that fixes can be generated rapidly and we eliminate the possibility of any business disruption," Ben-David continued. "This preemptive impact detection enables our IT organization to take a proactive approach in resolving problems so that we can ensure complete continuity of end user productivity.”

“We are excited to welcome Clal Insurance as one of our newest enterprise clients,” said Trevor Matz, President and CEO of Aternity. “With Aternity, Clal Insurance joins ranks with other global financial institutions that are now able to go well beyond monitoring the overall health of end user workstations and business critical applications, to actually understanding what is influencing and impacting the productivity of people and organizations on the frontline. This is the next-generation of end-user experience management, and only our platform delivers this breakthrough approach. We are confident that with Aternity, Clal’s business and IT executives will have the precise information they need to understand how frontline user’s experiences impact business results.”

About Clal

Located in Tel Aviv, Israel, Clal Insurance Enterprises Holdings, Ltd., formerly known as Clal Insurance Holdings, Ltd., has been providing insurance solutions in Israel for more than three decades. The Clal Insurance Group provides life, general, health, financial, credit and surety bond insurance to private and corporate clients. With branches throughout Israel, Clal Insurance has more than 3,200 employees as well as more than 2,000 independent agents and brokers. For additional information, please visit http://www.clalbit.co.il/.

About Aternity, Inc.

Aternity redefines end user experience management by providing the industry’s first Frontline Performance Intelligence platform. Only Aternity transforms every desktop – real or virtual – into a self-monitoring platform that is user-experience aware. Aternity uniquely achieves this by fusing, correlating, and analyzing all components impacting real end user experience, such as desktop performance; application usage and usability; human productivity; and the end-to-end performance of every application transaction. Aternity’s platform provides a path to constant business improvement for IT and business executives by dramatically reducing business disruption and increasing user productivity. With more than 100 years of combined experience, the Aternity management team brings together leading entrepreneurs, technologists and business leaders from the US and Israel. Among the investors in Aternity are Intel Capital, Vertex Venture Capital, Genesis Partners, and Clal Industries and Investments LTD. To learn how Aternity can bring winning performance to your frontline and to find out if you qualify for a free proof-of-concept, visit www.aternity.com.

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©2008 Aternity, Inc. All other trademarks or trade names are properties of their respective owners. All rights reserved.

Aternity Media Contacts

Donna Parent
Aternity
508-475-0414
donna.parent@aternity.com
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PerkettPR
603-664-3075
aternity@perkettpr.com

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